You
(page 22)
You can take for granted that people know more or less what a street, a shop, a beach, a sky, an oak tree look like. Tell them what makes this one different.
If you have one true friend you have more than your share.
Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.
If your company has a clean-desk policy, the company is nuts and you're nuts to stay there.
Friends and good manners will carry you where money won't go.
In the game of life, it's a good idea to have a few early losses, which relieves you of the pressure of trying to maintain an undefeated season.
You cannot push any one up a ladder unless he be willing to climb a little himself.
Oscar Wilde: 'Do you mind if I smoke?' Sarah Bernhardt: 'I don't care if you burn'.
Avoid fruits and nuts. You are what you eat.
When you're through with your cat, you can't throw it in the trash.
You've gotta understand — when you interview someone, it's not an interrogation. It's not the Nuremberg Trials.
I never feel lonely if I've got a book — they're like old friends. Even if you're not reading them over and over again, you know they are there. And they're part of your history. They sort of tell a story about your journey through life.
That's the miracle of Amazon! It's like Internet dating. In the early days, you could get slimed as an author on Amazon by someone bearing a grudge, or jealous, or whatever. And because there were so few reviews posted, this stank.
In the future, IKEA will become an ever more spiritual sanctuary. In the future, your dream life will increasingly look like Google street view. Everyone will be feeling the same way as you, and there's some comfort to be found there.
Depression is when you have lots of love, but no one's taking.
God instructed Nehemiah to build a wall around Jerusalem to protect its citizens from enemy attack. You see, God is not against building walls!
When you have a voice, you also have a moral obligation to use that voice for good.
It's not a field, I think, for people who need to have success every day: if you can't live with a nightly sort of disaster, you should get out. I wouldn't describe myself as lacking in confidence, but I would just say that the ghosts you chase you never catch.
You know you're getting old when the candles cost more than the cake.
Life consists not in holding good cards but in playing those you hold well.
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